4. The Hoodie Upgrade: Independent Trading Co. SS4500

If your brand identity is more premium and you want to offer a higher-end hoodie, the Independent Trading Co. SS4500 is the recommended upgrade. This hoodie typically features a higher cotton percentage and a softer fleece interior, giving it a more luxurious feel than the Gildan 18500. It often has more premium details like higher-quality drawstrings and a more modern fit. The tradeoff is cost; the SS4500 will be several dollars more expensive, which means you either have to accept a lower profit margin or charge a higher retail price (e.g., $55+). This is an excellent choice for brands that have already validated their market and whose audience has a higher willingness to pay for premium quality.