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SM Blueprint
Step 3 of 10 in this module#273 of 1,000

3. The Native Tools Boost

Part 3 • Engagement Tactics for Instagram Reels

Like all platforms, Instagram wants to keep users within its "walled garden." The algorithm is known to provide a slight boost to content that utilizes its native creative tools. This means you should actively try to:

<ul> <li>Use sounds from Instagram's own licensed music library.</li> <li>Experiment with the trending effects and filters found in the Reels editor.</li> <li>Utilize interactive stickers like polls, quizzes, and sliders in your video.</li> </ul> Using these tools signals to the algorithm that you are an active participant in the Instagram ecosystem, which can lead to preferential treatment in the feed.

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In this module: Engagement Tactics for Instagram Reels10 steps
  1. 1The "Big Three" Engagement Signals
  2. 2The Relationship-Weighted Algorithm
  3. 3The Native Tools Boost
  4. 4CTAs (Calls to Action) in Captions and Comments
  5. 5The Power of the "Save"
  6. 6The "Relatability" Factor for Shares
  7. 7Using Text and Closed Captions
  8. 8The Consistency Signal
  9. 9The "Hook and Hold" Principle
  10. 10Your Reels Action Plan: Engineer for Engagement