You can visualize Release Radar and Discover Weekly as a discovery funnel. Release Radar acts as the initial "top of funnel" mechanism, introducing your new music to your followers and a test audience of non-followers. Tracks that perform exceptionally well within this initial window then graduate to the "mid-funnel" of Discover Weekly, where they can be introduced to a much larger, global audience of new listeners over an extended period. Understanding this funnel allows you to strategically optimize your releases for each stage.
Step 9 of 10 in this module#149 of 1,000
9. The "Discovery Funnel": From RR to DW
Part 2 • Higher, Sustained Thresholds for DW
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In this module: Higher, Sustained Thresholds for DW10 steps
- 1The "Rolling 28-Day" Window: Sustained Performance
- 2Rough Thresholds for DW Eligibility & The 1,000-Stream Rule
- 3The Critical Popularity Score: Your Quality Rating
- 4How to Track Your Popularity Score
- 5The Feedback Loop from Other Discovery Features
- 6The Role of Sustained Marketing Efforts
- 7The Impact of Long-Term Playlist Adds
- 8Strategic Implications: Building an Evergreen Catalog
- 9The "Discovery Funnel": From RR to DW
- 10Your Actionable DW Checklist for Sustained Growth
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