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Step 6 of 10 in this module#166 of 1,000

6. Compounding Momentum for Discover Weekly and Popularity Score

Part 2 • Mechanics of the Waterfall Release Strategy

As streams, saves, and engagement accumulate for each individual track through its own RR push, that momentum is then rolled up into the next, larger release. This cumulative effect directly impacts the overall Popularity Score of the larger product. A higher Popularity Score makes the larger product (your EP or album) more likely to be featured on Discover Weekly and other algorithmic playlists, extending its long-term discovery potential.

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In this module: Mechanics of the Waterfall Release Strategy10 steps
  1. 1The Problem: Spotify's Product-Centric Algorithm
  2. 2The Waterfall Concept: Compounding Momentum
  3. 3Visualizing the Waterfall: A Step-by-Step Example
  4. 4The UPC/ISRC Relationship: The Technical Manipulation
  5. 5Maximizing Release Radar Exposure
  6. 6Compounding Momentum for Discover Weekly and Popularity Score
  7. 7Strategic Release Cadence: Pacing Your Waterfall
  8. 8Listener Psychology: Consistent New Content
  9. 9The "Album Drop" Reimagined: A Grand Finale
  10. 10Your Actionable Waterfall Strategy