When correctly executed, the Waterfall Strategy will result in your tracks having multiple "Appears On" entries on their Spotify track page. For example, "Song A" will show that it "Appears On" its original single, the 2-track EP, the 3-track EP, and the final 4-track EP. This visually confirms that all streams and data from those different products are correctly attributed to the same underlying recording (ISRC) and compounding its momentum.
Step 9 of 10 in this module#179 of 1,000
9. The Appearance on Spotify: "Appears On"
Part 2 • Technical Execution of the Waterfall Strategy (UPC/ISRC)
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In this module: Technical Execution of the Waterfall Strategy (UPC/ISRC)10 steps
- 1Understanding UPCs: The Release Identifier
- 2Understanding ISRCs: The Track Identifier
- 3The Technical Sequence: Release 1 (Single)
- 4The Technical Sequence: Release 2 (2-Track EP)
- 5The Technical Sequence: Subsequent Releases
- 6Why Using the Same ISRC is Non-Negotiable
- 7Communicating with Your Distributor
- 8Verifying ISRC Assignment in Spotify for Artists
- 9The Appearance on Spotify: "Appears On"
- 10Your Actionable ISRC/UPC Checklist
Tip: press ← and → to move between steps.
